Customer Quotient

The Brands That Make Customers Feel Respected

Harvard Business Review

A Simple Lesson Most Airline Managers Never Have Learned: Customer-Focus Is Important


From A to Gen Z

Which Grocery Retailers Intuitively “Get” Their Shoppers?

What Big Grocery Stores Are Doing to Keep Consumers Coming Back


Getting the Most from an Online Customer Community

Harvard Business Review

Customer Inside: A practitioner’s guide to online insight communities and how to make the most of them

Get Creative to Get Inspired by Your Customers

Customer Loyalty is a Sentiment, not a Scheme

Jessica DeVlieger

Why Knowing Your Customers Improves Your Business

Charles Trevail

How Millennials are Reshaping Health and Wellness

Moving at the Speed of Business

Don’t Create Programs for Patients — Co-create With Patients


How Consumers Can Strengthen The Manufacturer-Retailer Relationship


The Collaborative Advantage: 7 Ways to Combine Big Data Methods with Active Customer Collaboration